Your MVP should prove your business model — not just show a demo.
A production-ready MVP in 30–45 days. Architected for scale, built for real users, and fully owned by you from day one.
Your First 10 Days
What happens after you start Monday
You see working infrastructure and deployable code within two weeks. No “getting up to speed.” No planning paralysis.
Kickoff & Access Setup
Day 1–2Product goals aligned. GitHub repo created under your org. Cloud account provisioned (your Vercel/AWS). Shared Slack channel live. You have admin access to everything from hour one.
Architecture Document Delivered
Day 3–43–5 page document: system diagram, data model, API contract, tech stack rationale, deployment strategy. Written for you to read and challenge — not an internal memo.
Architecture Review & Scope Lock
Day 545-minute call. Walk through the architecture. Challenge assumptions. Finalize MVP scope. Lock the sprint plan. No code starts until you approve.
Foundation Sprint
Day 6–7Database schema. API contracts. CI/CD pipeline with automated tests. Staging environment deployed to your domain. You can see the empty app running.
First Working Deployment
Day 8–10Auth system live (email + social login). User roles configured. Admin skeleton deployed. You can log in, create test accounts, and see real software on your staging URL.
Typical MVP Shape
Concrete systems we ship — not features lists
Every MVP we build includes these production-ready components. This is real software — deployed, monitored, and serving users.
Authentication
Email + social login. Password reset. Session management. JWT tokens with refresh rotation. Account verification flow.
Role-Based Access
Admin, user, viewer roles. Permission gates on routes and API endpoints. Role assignment in admin panel.
Billing & Payments
Stripe integration. Subscription plans. Usage metering (if applicable). Invoice generation. Webhook handling for payment events.
Admin Dashboard
User management. Activity logs. System health overview. Feature flags. Manual override capabilities for operations.
Core Workflow
Your product's main feature loop — the one thing that proves the business model. Built end-to-end with real data flows.
Deployment & CI/CD
GitHub Actions pipeline. Automated testing on PR. Staging + production environments. One-click deploy. Rollback documented.
Monitoring & Alerts
Error tracking (Sentry). Uptime monitoring. Performance metrics. Alerts configured — you see the same dashboard we do.
Documentation
README.md (setup in 15 min). ARCHITECTURE.md (system decisions). API docs (auto-generated). DEPLOYMENT.md (runbook).
Handover Readiness
Clean code. Consistent patterns. No tribal knowledge. Any mid-level engineer can onboard to this codebase in days, not weeks.
Intentional Scope
What we build vs. what we skip
An MVP isn't a bad product. It's the smallest product that proves your business model works. We're rigorous about cutting scope — because that's how you survive.
✅ What we build for MVP
- ✓ User authentication & role-based access
- ✓ Core product workflow (end-to-end)
- ✓ Admin dashboard for operations
- ✓ Payment integration (Stripe)
- ✓ Production deployment & CI/CD
- ✓ Monitoring & error tracking
- ✓ Technical documentation
⏸️ What we intentionally skip
- —Native mobile apps. Web-first validates faster. Add native when retention proves demand.
- —Advanced analytics dashboards. Basic metrics first. Build analytics after you know what to measure.
- —Multi-language / i18n. Launch in one language. Localize when you expand to that market.
- —Complex notification systems. Email basics first. Push/SMS/in-app when user engagement patterns are clear.
- —AI features (unless core). If AI isn't your product, it's a Phase 2 enhancement.
- —Social features. Comments, feeds, activity streams — only after core loop is validated.
These aren't bad features. They're Phase 2. We maintain a “Phase 2” list from day one so nothing is forgotten — it's just sequenced correctly.
Decision Support
How we prevent overbuilding
The biggest risk to your MVP isn't under-building — it's over-building. Every feature we evaluate goes through one filter: does it validate your business model?
Feature Evaluation Criteria
Before any feature enters a sprint, we ask: Will removing this feature prevent a user from completing the core workflow? If no, it goes to Phase 2. This is enforced, not suggested.
Active Scope Reduction
We don't passively accept feature requests. We actively challenge every addition. "Do you need this for launch, or for scale?" If it's for scale, it waits. This saves weeks and thousands of dollars.
Phase 2 List (Maintained From Day 1)
Every feature we cut is documented with rationale and estimated effort. When you're ready for Phase 2, the roadmap already exists. Nothing is lost — it's just sequenced.
Build vs. Buy Guidance
Auth? Use a proven library. Payments? Stripe. Email? SendGrid. We don't build what we can integrate. Custom code is reserved for your actual competitive advantage.
Proven Stack
Built on technology that scales
We don't experiment with your funding. Every technology choice is proven, well-documented, and supported by large communities. When you hire your own engineers, they'll know these tools.
Frontend
Next.js / React
Server-side rendering, fast UX
Backend
Node.js / Python
REST or GraphQL APIs
Database
PostgreSQL
Reliable, scalable, proven
Payments
Stripe
Subscriptions, invoices, metering
Hosting
Vercel / AWS
Auto-scaling, CDN, global edge
CI/CD
GitHub Actions
Automated testing & deploys

Typical Timeline
Idea to production in 30–45 days
Every phase has a clear deliverable and approval checkpoint. No surprises.
Discovery & Architecture
Week 1Review your requirements, define MVP scope, design system architecture, choose tech stack. Deliverable: Architecture document + build plan you approve before code starts.
Sprint 1 — Foundation
Week 2–3Auth, database schema, API layer, deployment pipeline. Core infrastructure that everything else builds on. Weekly demo — you see working software.
Sprint 2 — Core Product
Week 3–5The main product workflow goes live. User-facing features, admin panel, payment integration if needed. Daily updates, weekly demo.
Launch & Stabilize
Week 5–6Production deployment, monitoring setup, performance testing, bug fixes. You get a stable, production-ready product — not a staging demo.
Deliverables
What you own when we're done
Working Production App
Deployed, monitored, and serving real users. Not a prototype — a product.
Your GitHub Repository
Clean, documented code in your own GitHub org. Full commit history from day one.
Your Cloud Infrastructure
Hosted on your Vercel/AWS account. Your credentials, your billing, your control.
Architecture Documentation
System design docs, API specs, database schema. Any engineer can pick this up.
Deployment Pipeline
CI/CD with automated testing. One-click deploys. Rollback procedures documented.
Handover-Ready Codebase
When you hire your own team, they can onboard in days — not weeks.
